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Events

Technology is the game changer for sports betting, argues ICE Africa speaker, Seun Methowe

Tuesday 20 de August 2019 / 13:22

2 minutos de lectura

(London).- Seun Methowe, Head of Advertising and Partnership Sales, at global live sport OTT platform, DAZN, believes that new technologies and in particular streaming will create more demand from upwardly mobile players and lead to a transformation in the way that betting brands and broadcasters engage with the market.

Technology is the game changer for sports betting, argues ICE Africa speaker, Seun Methowe

Speaking ahead of his appearance at October’s ICE Africa where he will be one of 65 thought leaders contributing to the event’s learning streams, Methowe, confirmed: "DAZN’s platform Goal.com is the number one football destination on the continent with more than 20m users drawn from throughout the regulated gaming economies. We are already working with major broadcasters and betting firms across Africa and there’s no doubt that technology will revolutionize the consumption of live and original sports content.”

He added: “New markets in entertainment, including virtual and fantasy football, are trends that experts in the gambling and betting industry will need to explore. Millennials in Africa are upwardly mobile and aspirational with huge numbers digesting information on sports, news and entertainment platforms with social media contributing to the ‘fuelling’ of this information digest.

"Content providers within the gaming industry are looking towards the creation of sustainable models and with a huge population base in excess of 1.3bn the potential in Africa is massive. ICE Africa is a powerful networking platform for stakeholders and therefore invaluable to any operator, decision maker or executive in the industry to garner knowledge and the opportunities that exist to grow their businesses."

ICE Africa (2-3 October, Sandton Convention Centre, South Africa) provides an invaluable opportunity for operators, regulators and suppliers to meet, network, share best practice and see the very latest gaming products and services from the industry’s leading innovators. Described by industry observers as ‘A showcase event that Africa can be proud of’ attendees will benefit from a programme of engaging content including Thought Leadership, Training, Regulation, Online vs. Retail, Integrated Resorts, Branding, Marketing, Sports Content: How will the growth of streaming services impact sports betting and horse racing?

For more information on all of the opportunities available at gaming's only B2B pan-African event and to register, visit: www.iceafrica.za.com

Categoría:Events

Tags: ICE, ICE Africa, Clarion Gaming,

País: United Kingdom

Event

G2E - Las Vegas 2025

06 de October 2025

CT Interactive on Innovation, Networking, and Market Growth at G2E 2025

(Las Vegas, SoloAzar Exclusive).- The global gaming industry marked G2E’s 25th anniversary with a major gathering in Las Vegas. CT Interactive stood out for its innovative product development and international growth strategy. Account Manager LATAM at CT Interactive, Roberto Muñoz, shared insights on G2E’s importance, emerging trends, and the company’s collaborative expansion efforts.

Thursday 30 Oct 2025 / 12:00

Atlaslive Explored the Future of Gaming in Latin America at Recent G2E 2025

(Las Vegas, SoloAzar Exclusive).- Bruno Almeida, Head of Sales LATAM at Atlaslive, attended G2E for the first time to explore how land-based and online gaming are converging. His experience highlighted key trends shaping the Latin American market, from immersive casino innovations to strategic networking and regulatory insights.

Monday 27 Oct 2025 / 12:00

G2E 2025: Cristian Galarza, ASAP Director Explains the Importance of Attending the Event

(Las Vegas, SoloAzar Exclusive). - After attending the 25th anniversary edition of G2E in Las Vegas, ASAP’s director shares his perspective on the evolution of the industry, driven by digitalization, efficiency, and the creation of international networks that foster new business opportunities.

Tuesday 28 Oct 2025 / 12:00

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